BRANDING

FOR NON PROFITS

HeartSpark Design helps growing nonprofits identify their unique spark and present it proudly to the world. Lauren Atherton and her expert partners give mid-sized nonprofits makeovers from the inside out, beginning with strategy and ending with branding that’s designed to help you raise more money.

“Our new look engaged our community with refreshing design and easy navigation”

— Dawn Reiner, Loeys-Dietz Syndrome Foundation

“Our site traffic increased, and we receive constant compliments on our website”

— Christi McDaniel, Children Striving Together

HOW IT ALL BEGAN

The Origin Story

After surviving an emergency open-heart surgery in 2017, Lauren Atherton left the corporate design world to fulfill her dream of creating a design studio exclusively for nonprofits.

That studio is HeartSpark Design. Together with trusted partners, Lauren helps nonprofits across the country level up their brands and websites. It’s truly a dream come true.

HeartSpark’s research-first design process has positioned our nonprofit clients to win major grants, secure game-changing partnerships, far exceed their fundraising goals, stress less, and enjoy their work more. 

Meet Lauren

Your Brand Strategist + Designer

No. 01

Branding makes people want to jump in.

The research shows that unique, consistent branding builds trust and motivates people to choose some organizations over others. At HeartSpark, we have a deep conviction in the power of branding to help nonprofits stand out and steadily grow. 

our guiding beliefs

No. 02

Nonprofits deserve the best.

After a decade in the for-profit design world, Lauren knows what the best branding and design look like in practice. HeartSpark delivers top-tier design quality and client service resourcefully, to make the absolute most of small nonprofit budgets. 

our guiding beliefs

No. 03

Branding amplifies your momentum.

Brand strategy helps organizations raise more money and grow their fan bases. It also reduces workload and stress, boosts confidence, guides strategic decision-making, simplifies outsourcing, and the list of benefits goes on! 

our guiding beliefs

No. 04

Leaders should feel like they’re holding the mic, not the duct tape.

A basic understanding of branding is essential for marketing, fundraising, team building, partnerships, and more. Whether you are design savvy or a beginner, Lauren will teach you as much as you want to learn so you feel confident owning your brand.

our guiding beliefs

“High-touch, intentional, thoughtful, engaged, creative, knowledgeable…these are great words to describe the owner of this great brand and her output.

– Hilani Ellis, Founder of Exceptional Admins & Spark Dinners

 I’ve worked with HeartSpark for over 2 years and constantly recommend the business! Look no further.”

our clients

You're in good company.